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Sunday, January 17, 2021
It's 53% alcohol and tastes like fire. Here's how this liquor brand took over China
When Costco opened its first store in China in 2019, it wasn't just the hot rotisserie chickens and discounted Birkin bags that lured frenzied crowds. A fiery, throat-tingling liquor called Kweichow Moutai also flew off shelves.
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https://ift.tt/2MYt1hF
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